TDRA at GITEX
The Challenge
TDRA needed to stand out at GITEX Global 2022 and explain their telecom and digital gov goals to a tech-savvy crowd. Traditional booths wouldn't cut it—wanted visitors to really "get" the services, like walking through a center, but in a busy expo hall with limited space.
The Concept & Tech
The immersive VR Walkthrough took people on a guided virtual tour of a TDRA center. Put on a headset, walk through realistic scenes showing services and info access. Made abstract objectives feel hands-on and real, pulling expo walkers into the experience quickly. We turn expo stands into VR journeys that make services click fast and interactive projections. Perfect for Dubai tech crowds at GITEX.